Trendrr Web Design Internship (Summer 2010)

Do you live and breathe web design? Do you have opinions on what makes a well-designed product? Do you want to be a part of a cutting-edge web2.0 development team and contribute real-work to a public product?

Trendrr is a social media tracking and analytics platform with clients ranging from influential media companies (television, music, film) to top fortune 500 brands and political organizations. We are looking for an intern to help us not only with the user interface but to develop innovative methods to visualize vast amounts of social media data.

This is not a regular internship where you're given menial tasks and busy work; this is an opportunity to gain authentic experience working with a web 2.0 product development team.
 
Responsibilities:

• Data visualization
• Edit/create HTML page layouts and content
• Edit/create CSS
• Edit/create JavaScript
• Graphic design
• Image editing and optimization

Qualifications:

Requirements:

• Strong design skills and vision
• Efficient with Photoshop and Illustrator
• HTML (hand coded)
• Basic JavaScript knowledge
• Strong Cascading Style Sheet (CSS) skills
• Strong knowledge of the Internet and emerging technology
• Strong written and oral communication skills
• Ability to work in a team environment, handle multiple tasks, and complete tasks quickly and effectively
• Effective problem solver who can work with minimal supervision
• Self-starter who combines a high level of creativity with strong organization skills
• Enjoys building an innovative web application that makes customers happy

Helpful (but not required):

• Prior social media application development experience
• Flash
• jQuery (or other comparable javascript framework)
• PHP
• Adobe Flex
• R
• Canvas

Please email your resume and cover letter (including links to examples of your work) to careers@wiredset.com
 

The 2010 Media Summit New York is the Premier International Conference on Media, Broadband, Advertising, Television, Publishing, Cable, Mobile, Radio, Magazines, News & Print Media and Marketing.  As part of this year's  Digital Media Summit, Wiredset and Trendrr Chief Executive Officer and Founder Mark Ghuneim will be moderating a panel regarding advertising, entitled: Advertising Accountability: Metric and Analytics around Video, Social Media, P2P and User Generated Media.

Thursday, March 11th from 2:15 PM - 3:30 PM

Session C:

Panelists

Debbie Solomon, Managing Director, Business Planning, Mindshare
Ken Papagan, President & Chief Strategy Officer, Rentrak Corporation
Steve Kerho, VP, Analytics, Media & Optimization, Organic
Lynn Bolger, EVP, comScore
Matt Cutler, Chief Marketing Officer, Visible Measures
Jon Gibs, Vice President, Online and Integrated Analysis, The Nielsen Company
Scott Ferris, General Manager, Microsoft Advertising

Mark Ghuneim, CEO, Wiredset, Moderator

For more information regarding the 2010 Media Summit New York, head here: http://www.digitalhollywood.com/MediaSummit.html

In his latest "Media Alley" column at The Wrap, Damon Stableford discussed this past Sunday's Academy Awards, mentioning that while this isn't the first Oscars since the advent of Twitter and live-Tweeting, there is an obvious increase not only in the number of Twitter users, but also of people who use Twitter as a method to live recap the show instead of the live blog.

He even drew some great conclusions from Simon Dumenco's "Who Got the Biggest Twitter Lift From the Oscars" from Monday's Advertising Age as well.

So who got the biggest bump from Twitter last night?

According to Trendrr - a real-time social media tracking service -- Jeff Bridges, Sandra Bullock, "Hurt Locker" (though "Avatar" still managed to rule the best picture roost) and Oscar itself, with Bullock - probably due to her charming acceptance speech -- garnering the most Twitter mentions after the event.

Stableford's assessment is that Twitter can be effective in building buzz for programming leading up to and even during an event, which he called "live hype", as opposed to building anticipation for the telecast. Interesting points all around, but be sure to check it out for yourself: Who Got the Biggest Bump From Twitter Oscar Night?

42 million Americans tuned in to ABC last night for the Hollywood's biggest night, the 82nd annual Academy Awards, marking the largest audience for the show in five years.  Big winners of the night included Sandra Bullock ("The Blind Side") and Jeff Bridges ("Crazy Heart") winners for Best Actress in a Leading Role and Actor in a Leading Role, respectively, but the story of the night was "The Hurt Locker". 

According to a post at Mashable [Did Blog Buzz for "Hurt Locker" Predict Its Oscar Win?], "Avatar" had a large lead in blog interest heading into the ceremonies and was the presumed favorite in many of the key categories it was nominated, only to see the coveted prizes land with the team behind "The Hurt Locker". The film which saw major wins for both Kathryn Bigelow (Best Director, the first time a female director has garnered said honor) and Best Picture, making it "the lowest-grossing Oscar winner in modern history ... the limited-release film [had] $14 million in box-office receipts" according to the Chicago Tribune [via]. 


Either way, it was a great night for the Academy overall, as chatter on Twitter regarding "Oscar" peaked at nearly 70,000 tweets [Oscars Online: Twitter Traffic, Livestreaming Help Power Hollywood's Big Night] and interest remained strong throughout the night.  As Simon Dumenco pointed out, "though the media spends the months and weeks ... obsessing about the potential nominees and winners, your average Twitterer doesn't care until the damn show is on the air."  Just as quickly, they forget again, a fact supported by all the relevant Trendrr data in his latest Advertising Age column, Who Got the Biggest Twitter Lift From the Oscars? 

Once the show went off the air, the Twitter chatter flat lined once again, save for pockets of conversation regarding Sandra Bullock's acceptance speech.  The first time Oscar winner came in fourth on Twitter on this night, however, as 32,742 tweets name-checked her in her peak hour last nigh, putting her behind the "Oscar/Oscars" itself (65,751), "Avatar," which scored 58,505 tweets at peak, and "The Hurt Locker" with 39,951 tweets in its peak hour

The online numbers for the 2010 Winter Olympics have begun to roll in and NBC is claiming a large victory over the previous games in 2006.  According to data from Omniture, "the network served 45 million video streams from the games" and their main URL, NBCOlympics.com "doubled its page views compared to the 2006 Winter Olympics"

NewTeeVee, however, pointed out in their latest article that not everyone was happy with the network's handling of the events. According to the piece titled "NBC Celebrates Olympics Results, Others Beg to Differ",

The network restricted access to its online live coverage to paying cable, satellite or IPTV customers this time around, and these restrictions may have seriously hampered its ability to leverage its exclusive rights for the games online. Not only did other sites get a bigger audience, but a number of indicators seem to suggest that NBC's audience by and large wasn't too happy about the restrictions either.

NBCOlympics.com clocked 710 million page views and 46 million unique visits during the games, and the site served up 45 million streams. That's obviously more than during the last Winter Games, when it saw 310 million page views, 13.3 million uniques and only 8.4 million streams. However, it's a far cry from the Beijing Olympics, during which NBC served 1.24 billion page views.

The Summer Olympics are usually a more popular than their Winter counterparts, however, the disparity is telling.  By restricting access to those portions of the Games that were shown on CNBC or MSNBC to those partners with whom have or pay for cable, and not just internet access, they might have missed out on a much larger opportunity to showcase the world's best Winter athletes competing on the most prestigious stage, something that NewTeeVee predicted a few short weeks before the Games themselves: Get Ready for Some Olympic-Sized Authentication Frustration

As Twitter has grown, so has the larger perception about new media: you need to have a strong presence within the local community.  The question of how to judge the success of your efforts was answered last year with the first installment of The Shorty Awards, a unique ceremony that awards the tops of the Twitterverse through online voting and "democratic" campaigning.  The end result recognizes winners in 26 official categories as well as a few crowd-sourced ones.

In the last year alone, the nominations have increased five times, as at their height in January of 2009, the top voting was around 5,000 daily posts regarding "shorty award", whereas a year later, we can clearly see daily totals around 17,000 with a maximum of near 25,000 daily tweets.


This year's show will take place at TheTimesCenter in The New York Times Tower, located in the Times Square area of Manhattan, and the ceremony will be hosted by CNN anchor Rick Sanchez. Find out more about the awards at ShortyAwards.com

In the latest "Trendrr Graph of the Week" at Advertising Age, Simon Dumenco advocates as only he can, for agricultural subsidies for users of the Facebook application, FarmVille.

Thinking about FarmVille, I suddenly saw the light at the end of the recessionary tunnel: Forget about additional government bailouts, jobs bills, etc. There is one money-pit government stimulus plan that has always had bipartisan support: agricultural subsidies. The U.S. government, in a convoluted, logic-defying system that absolutely nobody understands anymore, pays roughly $16 billion per year to farmers to grow certain stuff and to not grow other stuff -- to farm and to not farm.

With nearly 30 million people logging in to their FarmVille farms every day, Dumenco argues that's an awful lot of virtual farmers tinkering with their virtual crops.  Imagine if a portion of his proposed "FarmVille subsidies" went into to paying FarmVille farmers to not farm. Real-world productivity would rise, surely.

Either way, this is a great read - Advertising Age's How to End the Recession: Agricultural Subsidies for Facebook FarmVille Farmers!

Our real-time dashboard has been unveiled and already it is receiving great buzz from the likes of TechCrunch. Leena Rao wrote up a fantastic piece detailing the unveiling of Trendrr's "entertainment-focused dashboard" which allows film and television industries to garner actionable intelligence to determine future content decisions.

As the presence of television content on the web increases, the entertainment industry needs applications to measure the content's performance. Wiredset's Trendrr, a comprehensive digital data tracking platform, is launching a new realtime dashboard catered to TV networks.

The new tracking platform, which is available to any Trendrr Pro users, allows film studios, networks and record labels to track and aggregate data surrounding their properties and gain instant insights on location, gender, volume, sentiment, and influence as the conversation takes place. The application gathers data from over 50 of the web's social destinations, including Twitter, Facebook, MySpace, YouTube, Last.fm, Amazon, Craigslist, and eBay, and delivers users a realtime view of data within a dashboard.

For more of TechCrunch's take on the announcement and their walk-through, check out Trendrr Launches Web Charting Dashboard For Entertainment Industry

After Tiger Woods' "much-anticipated" public statement earlier this morning, Trendrr found itself on CNN.com for the first time.  The post, "Web lights up with Tiger Talk", referenced the volume of tweets that began hitting the clickstream during the 15 minute prepared statement.

More than 1,000 Twitter posts per minute contained the word "Tiger" during the speech, according to the Web site Trendrr, which tracks online traffic. In total, nearly 94,000 tweets were posted about Tiger Woods during the 11 a.m. ET hour, according to data from a Trendrr spokesman. [Trendrr Graph: "Tiger (Matching Twitter Posts per Hour"] The live broadcast also drew a large audience at online streaming sites like Hulu, YouTube and Ustream, but online opinion appears to be mixed.  According to the piece at CNN.com "some people found Woods' apology to be sincere, while others mocked the world's most famous golfer."

Either way, it was a newsworthy conference, one that saw nearly 100K Twitter mentions during a very short window of time.  To read the rest of the article, head over to CNN.com