The Trendrr team has taken a look at the two most talked about players in the location based service marketplace, Foursquare and Gowalla, following up on the recent TechCrunch piece [The Location War May Be Even, But Foursquare Dominates Twitter]. Our analysis snapshots data across Search, Blogs, Twitter, News and Facebook during the month of March. [...]

With South by Southwest (or SXSW, as it is more commonly known) in full swing, there has been a high volume of tweets calling attention to the various showcases, panels and random meet-ups (do people still say “tweet-ups”) down in Austin, TX.  In this week’s Trendrr Chart of the Week at Advertising Age, Simon Dumenco [...]

In a post at TechCrunch today, MG Siegler drew comparisons between the top two location-based social networks, Foursquare and Gowalla, a competition that, according to the data, doesn’t appear to look like much of a competition: As we noted a couple days ago, the so-called “Location War” was essentially an even match throughout the first [...]

If you’re a musician or marketer at SXSW this year, there is one panel in particular that you should mark down on your calendar: What Comes Next in the World of Marketing Music? Marketing and promotion are sophisticated in today’s world of entertainment. What do large acts moving away from record contracts look for when [...]

Welcome to the Summer 2010 internship page for Trendrr. Please see below for descriptions and application instructions for the three internships we are offering this summer: Web Design, Social Media Analytics and Programming. We look forward to hearing from you! Web Design Social Media Analytics Programming Web Design Internship: Trendrr Do you live and breathe [...]

The 2010 Media Summit New York is the Premier International Conference on Media, Broadband, Advertising, Television, Publishing, Cable, Mobile, Radio, Magazines, News & Print Media and Marketing.  As part of this year’s  Digital Media Summit, Wiredset and Trendrr Chief Executive Officer and Founder Mark Ghuneim will be moderating a panel regarding advertising, entitled: Advertising Accountability: [...]

In his latest “Media Alley” column at The Wrap, Damon Stableford discussed this past Sunday’s Academy Awards, mentioning that while this isn’t the first Oscars since the advent of Twitter and live-Tweeting, there is an obvious increase not only in the number of Twitter users, but also of people who use Twitter as a method [...]

42 million Americans tuned in to ABC last night for the Hollywood’s biggest night, the 82nd annual Academy Awards, marking the largest audience for the show in five years.  Big winners of the night included Sandra Bullock (“The Blind Side”) and Jeff Bridges (“Crazy Heart”) winners for Best Actress in a Leading Role and Actor [...]

The online numbers for the 2010 Winter Olympics have begun to roll in and NBC is claiming a large victory over the previous games in 2006.  According to data from Omniture, “the network served 45 million video streams from the games” and their main URL, NBCOlympics.com “doubled its page views compared to the 2006 Winter [...]

As Twitter has grown, so has the larger perception about new media: you need to have a strong presence within the local community.  The question of how to judge the success of your efforts was answered last year with the first installment of The Shorty Awards, a unique ceremony that awards the tops of the [...]