Trendrr: A Wiredset Company

On Oscar night the social sphere was abuzz with chatter.  Check out how Trendrr data weaves a robust level of social engagement into telecasts and brand sponsorships, creating wins for networks and advertisers alike! “Red Hot Right Now” TV Spot from Trendrr on Vimeo.

By Mark Ghuneim There has been a lot of chatter and debate around the concept of social engagement surrounding television; from the value and opportunity present in tightly coupled synchronous viewing to engagement before and after a show airs. While there are some competing methodologies and approaches to quantifying and qualifying this behavior, one thing [...]

Red Hot Right Now leverages data from Trendrr to surface the top 20 talked about Oscar topics. During the red carpet show, the hosts used a custom designed top 5 chart for on-air that was updating and ranking in real-time by the number of tweets and facebook posts in the past hour. Red Hot Right [...]

  Once upon a time people gathered round the water cooler to discuss the shows they watched on television the night before. Today, the ‘physical’ water cooler is being replaced by the ‘virtual’ one that social networks have helped create.  Trendrr.tv is at the water cooler, and we’re taking notes. We’ve noticed that when viewers [...]

We’ve just launched a brand new feature to our Trendrr.TV product: a new tab to all show dashboards, called ‘Also Like’ Shows:           The new function utilizes Trendrr’s search tools to scan the social activity of a user around one show and keeps track of what other shows users are also [...]

Trendrr CEO Mark Ghuneim will be speaking at the Social TV Summit on November 16th. This is the second installment of a very successful Social TV event that happened this past summer in Los Angeles, and is sure to be a huge success once more. If you are interested in attending you can receive $200 [...]

This week, Viacom and MTV officially launched the Trendrr-powered MovieTracker on nextmovie.com. Trendrr powers MovieTracker by utilizing its curation filters to rank films based on a proprietary algorithm that factors sentiment across Twitter, Facebook and the blogosphere. MovieTracker is a unique and innovative new tool for movie fans, which measures the buzz generated from upcoming [...]

Trendrr.TV’s weekly wrap up highlights the various insights gathered from aired content as well as highlights from the Social TV industry. Content highlights:  Based on the social data that we gathered, we’ve gained insight into how fans are reacting to TV content as we progress further into the season. One thing that Trendrr.TV insights can [...]

Last week, Wiredset / Trendrr CEO Mark Ghuneim and Trendrr Director Alex Mann spoke about Social TV at the Digital Hollywood conference in Los Angeles. We are very honored to have had a full page feature for Trendrr.TV in the conference program.