Archive for the 'news' Category

 

Posted by David HoMay 8th, 2012

Trendrr @ The Social Engagement/Social TV (SE/STV) Conference

Trendrr is pleased to be participating in Ad Age’s first ever Social TV conference: Ad Age is hosting the inaugural Social Engagement/Social TV (SE/STV) Conference. The partial-day event will bring together the best minds from the media, social-analytics, brand and agency worlds… [Trendrr CEO] Mr. Ghuneim will moderate an SE/STV panel titled “From Social TV [...]

Posted by David HoApril 30th, 2012

Trendrr Powers Online and On Air Social TV Experience: BLMA Deliver 1.1 million Unique Visitors Across All Digital Platforms

MIAMI – April 27, 2012 – Last night’s exclusive broadcast of Telemundo’s 2012 “Billboard Latin Music Awards Presented by State Farm®” (8PM ET) drew the network’s highest-rated telecast in its 14-year history as the broadcaster of record for the Billboard Latin Music Awards, averaging 2,439,000 total viewers, according to Nielsen. Hosted by renowned television personalities [...]

Posted by David HoApril 30th, 2012

Trendrr #SocialTV Panel at Digital Hollywood

Trendrr is pleased to be at Digital Hollywood this Wednesday, May 2nd, to host a discussion of the Social TV marketplace: The Social TV Ecosystem: Smart TVs, Guides, OTT Content, Tablets-Smartphones and Apps There is no separating it – TV viewing and social media have joined hands. TV shows are posting tweets and encouraging an [...]

Posted by David HoApril 24th, 2012

TELEMUNDO MEDIA TO PARTNER WITH TRENDRR.TV FOR THE 2012 “BILLBOARD LATIN MUSIC AWARDS PRESENTED BY STATE FARM®”

MIAMI – April 24, 2012 – Telemundo Media today announced at The Billboard Latin Music Conference that it will partner with Trendrr.TV, the category-defining social TV measurement and real-time conversation curation platform, for the 2012 “Billboard Latin Music Awards Presented by State Farm®.” Pitbull, Cristian Castro, Samo, Natti Natasha, Loalwa Braz and Akon have joined [...]

Posted by David HoApril 16th, 2012

Trendrr @ #NABShow

If you’re heading to NAB this year make sure to stop in on Trendrr’s session: Cashing in on Social Engagement TV used to be a one-way medium. Not anymore. Traditional TV programs are now incorporating social media not just to market their shows, but to drive viewer engagement and attentiveness. The voting component of American [...]

Posted by David HoMarch 9th, 2012

Trendrr.TV February White Paper

Follow the link below to read/download Trendrr.TV’s February White Paper. Trendrr.TV February White Paper//

Posted by David HoMarch 7th, 2012

Trendrr at SXSW

                This week, the Trendrr team heads off to Austin for SXSW. If you plan on going and would like to schedule some time to talk with us, drop us a line at bizdev@trendrr.com.  We look forward to seeing everyone!

Posted by nikoMarch 6th, 2012

Is Facebook The Place to Talk Cartoons?

When it comes to animated television shows American Dad, Archer, Family Guy, South Park, SpongeBob SquarePants and The Simpsons, Facebook outperforms the competition. Here are the insights: American Dad, South Park and The Simpson have Facebook outperforming Twitter, GetGlue and Miso every day in the month of February Facebook has 457% more activity then Twitter [...]

Posted by David HoMarch 1st, 2012

Social TV Numbers: Wednesday

American Idol was the #1 show overall on Trendrr.TV with 198,721 total activity, a 79% increase over last week. Increased social engagement coincides with the latest round of audience voting. Audience influence was 28. Sentiment was 64% Positive, 17% Neutral and 18% Negative. Audience composition was 68% Female and 32% Male. Viewers were split 50/50 [...]

Posted by David HoFebruary 29th, 2012

Trendrr’s Award Winning Curation Services Power the Oscar’s On The Red Carpet Event

On Oscar night the social sphere was abuzz with chatter.  Check out how Trendrr data weaves a robust level of social engagement into telecasts and brand sponsorships, creating wins for networks and advertisers alike! “Red Hot Right Now” TV Spot from Trendrr on Vimeo.