Archive for the 'news' Category
Second screen behavior has by most accounts doubled year over year, however that doesn’t always translate for individual shows, especially shows that have matured past a fifth season– because the TV networks haven’t infused the Social TV elements into the program. In the case of WEEDS, however social activity surrounding the show has more than [...]
Mark Ghuneim, Wiredset/Trendrr CEO is at the 2nd Screen Summit today, 6/27. He will join industry leaders for a discussion on the monetization of the second screen. Monetizing the 2nd Screen How does a network approach content/programming/user experience for their audience on a 2nd screen to keep fans engaged and drive them to additional revenue [...]
Trendrr is off to Vegas this Thursday, June 28, for the 2012 PromaxBDA Station Summit. The Summit will host networks, station groups, syndicators and local broadcasters as they explore the latest trends and business opportunities transforming local television. Social Intel: Technologies Changing the Way We Tune In, Turn On and Tap Up Don’t miss this [...]
Trendrr is off to Europe next week (6/18) for UbiQ Digital Entertainment Showcase. CEO Mark Ghuneim will take part in the Branded Entertainment Showcase. For more details see below. 11:15AM to 12:15PM BRANDED ENTERTAINMENT SHOWCASE As advertisers move more and more of their marketing dollars on to the web, branded entertainment properties are on the [...]
In the third installment of our MCN/The Cable Show feature, Trendrr examines a few of the most socially engaging premieres and midseason returns of 2012. For each series we dive into gender and device breakdowns, sentiment around the programs and how much social activity happened on air vs. throughout the day.
In part II of our feature for MCN and The Cable Show, Trendrr took a closer look at some of the most Social TV series, events, and networks on cable.
In a special analysis for Multichannel News and The Cable Show, Trendrr.TV took a look at social data around cable television from January through April of 2012. Check out which programs make TV most social and what services are used to interact with cable TV’s line-up. Enjoy!
Trendrr world summit_ View more presentations from TrendrrDavidHo.
Wiredset/Trendrr CEO Mark Ghuneim is in London to give a keynote speech at the Social TV World Summit on Tuesday, May 22, 2012. Speaking ahead of the event, Mark explained why this was the right time for an event on social TV to take place: “Social TV is helping to evolve the TV ecosystem rapidly [...]
The Trendrr team is heading off to the DigitalFlash exclusive Internet Week Event this evening 5.17. If you will be in attendance please connect with us. We hope to see you all there! More on the event: Join us on May 17th, for an innovative conversation with some of today’s leading minds in digital and [...]