The Trendrr Blog http://blog.trendrr.com the official trendrr.com blog Wed, 16 May 2012 17:38:54 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 All services are functional http://blog.trendrr.com/2012/05/16/all-services-are-functional-3/ http://blog.trendrr.com/2012/05/16/all-services-are-functional-3/#comments Wed, 16 May 2012 17:38:54 +0000 Kevin http://blog.trendrr.com/?p=4728 Services are fully functional, there are no issues at this moment in time.

]]> http://blog.trendrr.com/2012/05/16/all-services-are-functional-3/feed/ 0 Last Night’s (May 14th) Social TV Finales and Series’ Performances http://blog.trendrr.com/2012/05/15/last-nights-may-14th-social-tv-finales-and-series-performances/ http://blog.trendrr.com/2012/05/15/last-nights-may-14th-social-tv-finales-and-series-performances/#comments Tue, 15 May 2012 18:35:32 +0000 David Ho http://blog.trendrr.com/?p=4720 The seasons changed overnight with 10 series ending on May 14. Finales, similar to premieres, typically see higher levels of social engagement from fans eager to be a part of such momentous occasions.

Among the finales were: How I Met Your Mother (Season 7), Hawaii Five-0 (Season 2), Gossip Girl (Season 5), Make It Or Break It (Season 3), and Smash (Season 1). Each of these series finished up strong with the total social activity around their final episodes surpassing the average social activity per episode.

 

 

CW’s Gossip Girl and CBS’s How I Met Your Mother had both the higher social activity around their seasons on average and demonstrated the highest lift in activity during their finales. They ranked #3 and #4 respectively on Trendrr.TV Social TV charts.

 

]]> http://blog.trendrr.com/2012/05/15/last-nights-may-14th-social-tv-finales-and-series-performances/feed/ 0 GetGlue Glitch http://blog.trendrr.com/2012/05/15/getglue-glitch/ http://blog.trendrr.com/2012/05/15/getglue-glitch/#comments Tue, 15 May 2012 14:05:39 +0000 Kevin http://blog.trendrr.com/?p=4717 There is a glitch in the GetGlue numbers for 5/14/12 causing the volume to be lower than actual.

]]> http://blog.trendrr.com/2012/05/15/getglue-glitch/feed/ 0 Social Buzz for Television is Soaring, Trendrr CEO http://blog.trendrr.com/2012/05/11/social-buzz-for-television-is-soaring-trendrr-ceo/ http://blog.trendrr.com/2012/05/11/social-buzz-for-television-is-soaring-trendrr-ceo/#comments Fri, 11 May 2012 20:27:12 +0000 David Ho http://blog.trendrr.com/?p=4713 The amount of social activity surrounding prime-time TV has nearly tripled year over year, said Mark Ghuneim, CEO of social TV tracking service Trendrr.tv. We spoke with him earlier this week at the Ad Age Social TV conference about Trendrr.TV’s latest findings in social TV. – Daisy Whitney

]]> http://blog.trendrr.com/2012/05/11/social-buzz-for-television-is-soaring-trendrr-ceo/feed/ 0 U veers to Viggle to boost ‘Battleship’ http://blog.trendrr.com/2012/05/10/u-veers-to-viggle-to-boost-battleship/ http://blog.trendrr.com/2012/05/10/u-veers-to-viggle-to-boost-battleship/#comments Thu, 10 May 2012 20:25:28 +0000 David Ho http://blog.trendrr.com/?p=4710 In the brief time it has been active, Viggle has shown some promising potential to drive awareness for TV shows. Viggle occasionally exceeded the social-media activity of Twitter and Facebook on nights in which select series aired, including “Gossip Girl,” “Smash” and “Bones, according to data from tracking firm Trendrr.- Andrew Wallenstein

]]> http://blog.trendrr.com/2012/05/10/u-veers-to-viggle-to-boost-battleship/feed/ 0 TRENDS, RESEARCH, ETC. http://blog.trendrr.com/2012/05/10/trends-research-etc/ http://blog.trendrr.com/2012/05/10/trends-research-etc/#comments Thu, 10 May 2012 20:23:44 +0000 David Ho http://blog.trendrr.com/?p=4708 Social activity surrounding broadcast primetime TV in April 2012 increased by 194% over April 2011, according to the latest research from Trendrr.TV. In terms of monthly data, of the top five broadcast networks, FOX had the highest increase in broadcast social share, up 10% in April 2012 from March 2012. – Sahil Patel

]]> http://blog.trendrr.com/2012/05/10/trends-research-etc/feed/ 0 Social TV Moves Beyond Promotional Role, Becomes Content in Own Right http://blog.trendrr.com/2012/05/09/social-tv-moves-beyond-promotional-role-becomes-content-in-own-right/ http://blog.trendrr.com/2012/05/09/social-tv-moves-beyond-promotional-role-becomes-content-in-own-right/#comments Wed, 09 May 2012 20:22:52 +0000 David Ho http://blog.trendrr.com/?p=4705 Social activity during TV’s prime time has skyrocketed 193% since just last year, said Mark Ghuneim, CEO and founder of Wiredset and Trendrr. That kind of growth means programmers are looking at social-media chatter not just as an amplifier of TV. – Jeanine Poggi

]]> http://blog.trendrr.com/2012/05/09/social-tv-moves-beyond-promotional-role-becomes-content-in-own-right/feed/ 0 The Digital Ballpark Is Here to Stay http://blog.trendrr.com/2012/05/09/the-digital-ballpark-is-here-to-stay/ http://blog.trendrr.com/2012/05/09/the-digital-ballpark-is-here-to-stay/#comments Wed, 09 May 2012 20:22:04 +0000 David Ho http://blog.trendrr.com/?p=4703 Take the Super Bowl as an example. According to Bluefin Labs a start-up that analyzes social media commentary during television broadcasts, there were more than 11.5 million comments made online during the Super Bowl; Bluefin’s competitor, Trendrr counted more than 15.8 million. – Evan Bleier

]]> http://blog.trendrr.com/2012/05/09/the-digital-ballpark-is-here-to-stay/feed/ 0 Trendrr.TV April White Paper http://blog.trendrr.com/2012/05/09/trendrr-tv-march-white-paper-2/ http://blog.trendrr.com/2012/05/09/trendrr-tv-march-white-paper-2/#comments Wed, 09 May 2012 18:30:07 +0000 David Ho http://blog.trendrr.com/?p=4679 The April White Paper is part of a monthly release of Trendrr.TV Social TV data addressing the problem of valuing media, understanding marketing and advertising effectiveness as well as production resonance through social data.
Trendrr.tv April White Paper

]]> http://blog.trendrr.com/2012/05/09/trendrr-tv-march-white-paper-2/feed/ 0 20 TV Shows With the Most Social Media Buzz This Week [CHART] http://blog.trendrr.com/2012/05/08/20-tv-shows-with-the-most-social-media-buzz-this-week-chart-12/ http://blog.trendrr.com/2012/05/08/20-tv-shows-with-the-most-social-media-buzz-this-week-chart-12/#comments Tue, 08 May 2012 20:21:08 +0000 David Ho http://blog.trendrr.com/?p=4700 Do the NBA playoffs count as reality television? Based on this data, it would seem so. All eight of the games made this week’s social TV charts, among shows like American Idol, The Voice and Bad Girls Club. What a mix. – Stephanie Buck

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